Page 69 - Education center

When selecting diamonds, always consider the 4Cs: Cut, Color, Clarity, and Carat. Each factor plays a pivotal role in determining the beauty and value of a diamond.

When purchasing diamonds or gemstones, ensure they come with a certificate of authenticity from reputable labs such as the Gemological Institute of America (GIA) or the American Gem Society (AGS). This certificate will confirm the stone’s natural origin and validate its quality attributes.

For diamonds, a well-designed setting can highlight the stone’s brilliance and provide protection. For softer gemstones, choosing the right setting is crucial to prevent scratches and damage.